After testing thousands of articles, we found that in order for any article to get over fifteen thousand page views, it has to be at least 80% original. If Google or Bing can find the original source and the article is only 40% original or less, the search engines will send traffic to the source, most of the time. Continue reading
The way companies are hiring freelance writers is not very efficient. Posting an ad on craigslist is inexpensive but also costly in work hours. Posting ads to journalism websites will give you journalism school graduates, who may or may not be great writers. What is the best way to find a great freelance writer? Continue reading
Information and numbers are hard for the human mind to grasp without pictures or icons. In the early days of computers, charting could be done in spreadsheet programs such as Excel. Now there are whole new crop of websites dedicated to art of creating infographics such a Visual.ly and Infogr.am.
Typically a company makes an infographic and allows websites and media outlets to publish the infographic for a credit and a link back. Continue reading
In 2006, I wrote the following article under the title “How to Create Product Names that Sell and Tell.”
If you search the title today, you will find uncreative people who copied the article verbatim, some of whom put their own name on the article. These are not the kind of people you would to name your product, because if they can’t write an article about product naming, then they obviously can’t name a product!
If you are looking to hire a writer, it is important to understand the difference between quality and quantity. Continue reading